GoPro MAX vs Insta360 X3

GoPro MAX

GoPro

GoPro MAX

~$349

vs
Insta360 X3

Insta360

Insta360 X3

~$279

In short: The Insta360 X3 costs $70 less; the Insta360 X3 collects light over 31 mm² per lens against 28, which is 1.1× the area; the Insta360 X3 reframes to about 1.3K against 1.2K; the Insta360 X3 goes 10 m deep with no housing against 5 m; the Insta360 X3 claims 1 h 21 min at 5.7K30 360 video, lab conditions.

SpecGoPro MAXInsta360 X3
Approx. price~$349~$279
Year-one cost~$399 with the plan~$315 with the plan
Type360360
Sensor size2 × 1/2.3-inch2 × 1/2-inch
Sensor area28 mm² per lens31 mm² per lens
Max resolution5.6K 360 @ 30fps5.7K 360 @ 30fps
Reframed resolution≈1.2K (estimated)≈1.3K (estimated)
Max fps at 4K3030
Max fps at 1080p6060
Max bitrate78 MbpsNot published
Colour depth8-bitNot published
Log profileNoneNone
StabilisationMax HyperSmoothFlowState
Horizon lock360° (full)360° (full)
ApertureNot publishedf/1.9
Waterproof5 m bare10 m bare, 50 m cased
Claimed runtime1 h 18 min at 1440p30 single-lens, Enduro battery1 h 21 min at 5.7K30 360 video, lab conditions
Tested runtimeNo third-party test collectedNo third-party test collected
Battery1600 mAh2290 mAh
Cold rating14°F-4°F
Weight154 g180 g
Screens1.7-inch rear touch2.29-inch rear touch
MountGoPro folding fingers + 1/4-201/4-20
Replaceable lensesNoNo
GPSYesNo
Voice controlYesYes
StoragemicroSDmicroSD
SubscriptionGoPro Premium, ~$49.99/yrInsta360+, ~$35.88/yr
Released20192022

A highlighted cell is the outright better figure in that row, and only where one direction is unambiguously better. Weight, field of view and battery capacity are left neutral because the better direction depends entirely on what you are shooting.

Strengths and drawbacks

GoPro MAX

  • +Max HyperSmooth in single-lens mode is still among the steadiest footage any GoPro produces
  • +One body covers both 360 and conventional shooting, which nothing else here does as well
  • +PowerPano produces level 270° panoramas without a tripod
  • +Often sells well below $349, the cheapest route into 360 from a major brand
  • −Lenses are not replaceable, and they are the first thing to scratch on any 360 camera
  • −5.6K spherical reframes to well under 2K of usable 16:9
  • −8-bit only, with no log profile
  • −A 2019 sensor and processor, refreshed only in battery and mount
  • −A 2019 processor makes in-camera stitching and the app noticeably slow next to current cameras

Insta360 X3

  • +Under $300, the cheapest current 360 camera from a major brand
  • +Same FlowState stabilisation and reframing workflow as the flagships
  • +2290 mAh battery is bigger than several newer cameras'
  • +A huge stock of cheap used accessories and selfie sticks exists for it
  • +The battery is user-replaceable and spares are cheap and plentiful after four years on sale
  • −5.7K reframes to roughly 1.3K of usable 16:9 — visibly soft on a large screen
  • −1/2-inch sensors and a 2022 processor, so low light is poor
  • −Lenses are not replaceable
  • −Insta360 publishes no bitrate or bit-depth figure for it
  • −No magnetic mount and no internal storage, both of which the newer bodies have